Welcome to the New RK Website and Blog!

You know that old metaphor about the cobbler's children having no shoes? Yeah -- not unlike a marketing firm having no website.

The new Rippe Keane Marketing website has been "under construction" for quite some time -- mostly because our own self-promotion is a back-burner priority to client priorities, but also because we're just so damn picky around here. I guess that's a good thing.

We're anxious to not only get your feedback on the design and function of the website, but to engage our clients and FORKS (Friends of Rippe Keane) on this blog.

Each person on the Rippe Keane staff has authoring rights on the blog, and there is no censoring by anyone named Scott or Lucy. So while I'd like to give you a preview of what you might expect to read here, the truth is, I have no idea myself.

My hope is that this little corner of the RK website will become a valuable client resource. Maybe you'll get some good industry news about the economy or about advertising or about a client's industry. Maybe you'll read about client success stories or new strategies. Maybe there will be links to good articles.

Or, maybe this will just become a virtual playground for agency staff.

Either way, you'll learn a little something.

You are always welcome and encouraged to leave a comment (which you can do anonymously, or through a free Google/Blogger ID). You can "follow" the blog (kind of like a subscription) if you use Google as your homepage. Or, you can just do what most blog readers do, and lurk around laughing at the rest of us.

For those of you new to blogging, we'll be posting an article soon titled, "What You Can Do Here." It will include all the instructions and how-to stuff for participating.

Thanks for visiting!

~Scott